Project details
checkpointmedia has developed a concept for the community of Schwaz in Tyrol for the further development of the community’s appearance as a “silver city”. In several workshops and in cooperation with experts as well as accompanied by a development study, which examined the economic and touristic aspects, possible projects were developed, which should make the today’s and historical meaning of the municipality Schwaz accessible to a wider public. For many decades, the Silver Region has been attracting numerous visitors from home and abroad with its fascinating history and impressive landscape. The aim was to find answers to the changing tourist environment (e.g. due to the economic situation, new target groups such as Golden Agers, changed habits due to Web 2.0 etc.) and innovative presentation possibilities for the future.
"Concept Study (Symbol Image)"
