Project details
Geschmacks-Tempel became Edlingers Tempel – and with the name came a presence that tells rather than lists. Every page has one job: the kitchen explains why “wild” means more than meat, the menu names the origin of each dish, the suppliers appear with first names and a story. The photographs were taken by Felix Kohlschütter, especially for the new site. The narrative did not come from a desk but from a conversation about what makes this tavern what it is: the whole animal, the origins, the people. The same process produced the steps beyond the website, from the map services to AI visibility.
Behind it runs Kirby with a German-language editorial panel in which the host maintains the lunch menu, the menu and the dates herself – bilingual, with the English tab pre-filled from the German text for translation. Seasonal content runs itself: entries for the truffle market, the goose menu or New Year’s Eve appear at the right moment and disappear again; public holidays and the annual closing follow the same principle. Bookings go directly through TheFork, from every page, with special menus such as Christmas or New Year’s Eve as their own option. For search engines and AI services the site is fully machine-readable, from the restaurant down to the single event date.
The site is built to be lean: no tracking, no cookie banner, self-hosted fonts and a location map as an image rather than an embedded one – it loads nothing from third-party servers. New occasions get their own page from an existing template in little time. It is not the first project in this house: checkpointmedia had already redesigned the regulars’ room before, down to the lighting.